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Understand information in your reports and troubleshoot reporting issues such as self-referrals, (not set) data, and inaccurate information
 
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How to create a Segment that isolates any purchase process with Paid Traffic in the middle?

S T
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# 1
S T
Follower ✭ ☆ ☆

Hi guys,

 

 

I'm trying to create a Segment that shows:

 

  • Users' that come to my website and make a purchase
    AND
  • Paid Traffic is somewhere in the middle of their journey
    BUT
  • Not the First or Last Transaction.

 

 

I created a Segment that does this:

 

Filter -> Advanced -> Sequence

 

Filter Includes Users, First User Interaction = Medium Does not Match Regex ^(cpc|ppc|paidsearch)$

is followed by

Medium Matches Regex ^(cpc|ppc|paidsearch)$

 

But this doesn't seem to work. Thoughts anyone?

1 Expert replyverified_user

How to create a Segment that isolates any purchase process with Paid Traffic in the middle?

Explorer ✭ ✭ ✭
# 2
Explorer ✭ ✭ ✭

Hi,

Check if you are applying filter to users but not sessions

How to create a Segment that isolates any purchase process with Paid Traffic in the middle?

S T
Follower ✭ ☆ ☆
# 3
S T
Follower ✭ ☆ ☆

Yes, all settings are applied to Users and not Sessions.

Re: How to create a Segment that isolates any purchase process with Paid Traffic in the middle?

Top Contributor
# 4
Top Contributor

Hi @S T - try this:

Screenshot_14.png

 

Kind regards,

Zorin

Web analyst @ escapestudio.net