How do Conversion Paths work with multiple conversions?
Say a visitor has the following interactions on my website:
Day 1 - interaction
Day 3 - interaction
Day 7 - conversion1
Day 10 - interaction
Day 14 - conversion2
So how would be the path for each conversion giving a time window of 30 days?
I figure conversion1 would have a conversion path of length 3 (2 interactions only plus the one that led to a conversion) and time lag of 6 (since the 7th day would be number 0). Right?
And what about conversion2? Would GA "reset" the path after conversion1 and have a length of 2 and time lag of 3? Would it consider all the way inside the 30 days window and count as length of 5 and time lag of 13?