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How can i measure users clicks on my ads?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi !


How can I track users clicking on ads on my website?
There is no google Adsense on the website all the banners are from DoubleClick publisher.
Should i create an event when a user click on the ad?
And what custom report should I create to answer this question?