How Does GA Give Credit to What Type of Medium You Came From?
I've a few questions:
1.) If a user initially reached my website via my AdWords ad, then bounces, and then enters via organic link, would this particular user's session fall under medium: cpc because that's how he initially came to my site? Or would he be attributed under medium: organic, or both?
2.) Does different models of Attribution (Conversions --> Attribution) affect how user mediums is attributed? For example, if I have First-Click, would the user's session who enters from AdWords ad fall under Medium: CPC?
3.) Can a user's session fall under 2 mediums? For example, he enters first via AdWords, then a day later, he enters via Organic. Would both mediums get credit for the session?
Re: How Does GA Give Credit to What Type of Medium You Came From?
I would like you to check my old post on similar issue. I hope you will get answer in that post.