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Goal completion versus pageviews

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# 1
Visitor ✭ ✭ ✭

Dear all,


For my site I have a goal set to reach a certain page. The number of goal completions is 2.084.

The pageviews for the same page that is set as goal-completion are 2.936 (2.351 unique pageviews).


Why the difference between goal completion and pageviews? I don't have mandatory first step in my goal-funnel that could restrict traffic.


Best regards,



1 Expert replyverified_user
Marked as Best Answer.
Accepted by topic author Sieto I
November 2015

Re: Goal completion versus pageviews

Top Contributor
# 2
Top Contributor
Hi Sieto,

1. Goals are recorded once per session ao for instance if a user sees one single page 2 times within a session and that page is set as a destination type goal - goals completions will count 1 while pageviews will count 2 hence the diferrence

2. Mandatory / required 1st step only affects funnel visualization and not the goal completion count metric

Kind regards,
Web analyst @