GA Tracking issue. Help!
We noticed a 100% GA drop off in site visits for one of our publishers placements since 03/14/2017. We did not make any adjustments to the campaign on our or the publisher's end. The publisher sent us a testpage and we did see the UTM code when clicking on the ad. However, we're still not seeing any registered sessions in GA. I did a ghostery on the landing page and see the GA code. Could the the issue be on GA's end?
Highly unlikely to be a GA problem. Most likely a snippet problem; Suggest you use the Google Tag Assistance extension or Chrome and let it test the GA implementation. Having the code there is a good start, but it also have to be executed and it could be buried within other tags that cause it to be ignored or fail to run properly.
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