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Understand information in your reports and troubleshoot reporting issues such as self-referrals, (not set) data, and inaccurate information
 
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Engagement rate for a blog about education

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I wonder how many percent is a good rate for that kind of blog? From GA, I got:

- Sessions: 2089

- Avg. session duration: 00:03:27

- Session duration in Engagement report: above 180 seconds = 298

 

So, the engagement rate = (298/2089)*100% = 14.26%

 

Is that correct? And is that a good or bad rate?

 

How about "the good rates" for users from Google search, and Facebook? I assume those rates will be different.

 

Thanks.