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Content experiment report data doesn't match the experiment segment data in other reports

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# 1
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I'm running a simple google content experiment and here's what I see in the experiment report so far (started on 25th Jan - still running):


  • Original - 4 transactions 
  • Variant 1 - 3 transactions




I also created two segments for each variation of the experiment, following this guide:


Now, when I check the e-commerce report using the segments, I see this:


  • Original - 4 transactions
  • Variant 1 - 6 transactions (instead of 3)



The same when I check the goal report (and any other standard GA report):


  • Original - 4 purchases 
  • Variant 1 - 6 purchases

(transactions = purchases) 




However, I also created a custom report:




Back to 3 transactions.


Those 3 missing transactions happened on 25th of Jan, already 2 days ago but they still don't show up in the experiment report and custom reports.


Any idea why?