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Understand information in your reports and troubleshoot reporting issues such as self-referrals, (not set) data, and inaccurate information
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Bounce rate query

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# 1
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I'm a bit confused with my Google Analytics findings below. 


The first picture shows that we've had 20 clicks from the 'Get a Quote' page to the 'thank you' page, but then the information in the picture below it suggests that 100% of people have bounced from the 'Get a Quote' page. 


Does anyone understand why it would say that 100% of people have bounced from the page, but then 20 people have also clicked through? 







Previous page path - Google Analytics.png


Get a Quote - Google Analytics.png

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Accepted by topic author David J

Bounce rate query

[ Edited ]
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# 2
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Hi David, 


As you can see, there are only 2 entrances to the "Get a Quote" page and both sessions have bounced. That's why you see 100% bounce rate. Most of the users didn't land on the "Get a Quote" page first but a different page.


You should take a look at your Landing Page report to analyze a bounce rate metric. This metric shows the percentage of sessions with a single engagement hit and it's actionable if you look at your landing pages.


Recommend reading this topic to learn more:


Hope this helps.


Bounce rate query

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# 3
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Thanks Taavi!