Bounce Rate and PayPal
Just wondering how analytics determines a bounce.
If a customer lands on my product page from an add, clicks express checkout which takes them immediately to PayPal then back to my site for confirmation page.
Is this treated as a bounce as the customer landed on a product page and left the site straight away for another (PayPal)
Re: Bounce Rate and PayPal
Bounce Rate is the percentage of single-page sessions (i.e. sessions in which the person left your site from the entrance page without interacting with the page). By default, sessions end after 30 minutes of inactivity. Activity means making any hit on page. (Usually pageviews)
You can change this 30 min. in property-Tracking info-Session settings.
For details https://support.google.com/analytics/answer/1009409?hl=en and https://support.google.com/analytics/answer/2795871?hl=en
But in your case customer return back with referral link (Like paypal) By default, a referral automatically triggers a new session. You can use for fix this issue "Referral source exclusions" You can find details below.