Analytics
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Understand information in your reports and troubleshoot reporting issues such as self-referrals, (not set) data, and inaccurate information
 
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Analytics Reporting

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Why do some keywords that have been clicked show a session length of 0:00 seconds?  (i.e number 10).  While I understand that there is only one click displayed here, it also happens when we have higher click numbers.

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Analytics Reporting

[ Edited ]
Participant ✭ ✭ ✭
# 2
Participant ✭ ✭ ✭

Hi Laura,

 

If you see average session duration 0 seconds, it basically means that those were all bounces.

 

A bounce is a session with a single engagement hit. This hit can be a pageview hit, e-commerce hit, social interaction hit or interaction event hit. By default (if you haven't configured any e-commerce, social interaction hits or interaction events), a bounce describes as a single-page session (visit) to your site.

 

For example, it means that someone came to your site and left without navigating to another page on your website (he/she only viewed a single page).

 

To sum up, bounces will always have 0 seconds session duration. If you're interested in learning more, I recommend reading this topic.

 

Hope this helps. Let us know if you have any further questions.

Taavi

Re: Analytics Reporting

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Thanks Taavi - and thanks for the extra articles to read.

To confirm, if someone comes to the website and only looks at a single page
(even if they scroll to the bottom), it will show up as a bounce and 0
seconds duration?

Laura

--
Laura Matchett
Next Gen Personal Finance


Re: Analytics Reporting

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭
Thanks Taavi - and thanks for the extra articles to read.

To confirm, if someone comes to the website and only looks at a single page
(even if they scroll to the bottom), it will show up as a bounce and 0
seconds duration?

Laura

--
Laura Matchett
Next Gen Personal Finance


Re: Analytics Reporting

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
Thanks Taavi - and thanks for the extra articles to read.

To confirm, if someone comes to the website and only looks at a single page
(even if they scroll to the bottom), it will show up as a bounce and 0
seconds duration?

Laura

--
Laura Matchett
Next Gen Personal Finance


Analytics Reporting

[ Edited ]
Participant ✭ ✭ ✭
# 6
Participant ✭ ✭ ✭

Laura, you're right. If you haven't configured scroll-tracking and interaction events, single-page sessions will have 0 seconds session duration even if a visitor scroll to the bottom of the page.

 

Hope this helps.

Taavi