Analytics
1.7K members online now
Understand information in your reports and troubleshoot reporting issues such as self-referrals, (not set) data, and inaccurate information
 
Guide Me
star_border
Reply

Acquisition / overview/channels / source

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi All,

 

I am working with a client who has implemented Google Analytics via Shopify.  Initially, there was an issue where all revenue was showing as coming from the Referral channel.  As such, we added various domains to the Referral Exclusion List.  Unfortunately, now we have revenue showing up as part of the Direct channel.

 

Is there a next step I'm missing?  How can we get revenue to show up within all the marketing channels?  Where can I look within GA and/or Shopify to troubleshoot and/or make adjustments?

 

I appreciate the help,

 

Victoria

1 Expert replyverified_user

Acquisition / overview/channels / source

Top Contributor
# 2
Top Contributor

Hi :-)


Have you also included checkout.shopify.com on the referral exclusion list

Bronwyn Vourtis, Google Analytics Top Contributor
Was my response helpful? If yes, please mark it as the ‘Best Answer.’ Learn how here

Acquisition / overview/channels / source

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Hi there!

 

Yes, we've included all versions of the site domain, PayPal, as well as checkout.shopify.com.  

 

Any next ideas?

Acquisition / overview/channels / source

Top Contributor
# 4
Top Contributor

ok just to clarify... 

Yes, we've included all versions of the site domain

are these subdomains of the main domain. or different domains that ppl visit and click thru to the main domain via links.. or something else?

If they are subdomains or sites that feed thru.. is it all setup correctly for subdomain tracking.. and cross domain tracking where necessary?

Is the website and shopify using the same Property with same tracking id?

Bronwyn Vourtis, Google Analytics Top Contributor
Was my response helpful? If yes, please mark it as the ‘Best Answer.’ Learn how here

Acquisition / overview/channels / source

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭

It's a little bit of a combination of the two.  We've got a US and UK/Rest of World version of the site (there are two Shopify sites).  Both versions use the same Google Analytics Account #/tracking ID.

 

US Primary domain (ID'd in Shopify):  us.example.org

UK/Rest of world primary domain (ID'd in Shopify):  example.org

 

Referral Exclusion List:

example.org

us.example.org

exampleusa.myshopify.com

example.myshopify.com

example.com

checkout.shopify.com

paypal.com

 

Now, to your question of whether it is all correctly set up for subdomain tracking and cross domain tracking where necessary - I am not sure.  I have been told for tracking to work correctly within Shopify it is only necessary to add the Google Analytics Account # within preferences and voila.  This is my first experience working with Shopify.  

 

With all of the above completed, I am still seeing revenue show up as "Direct" from a checkout page.

 

Acquisition / overview/channels / source

Top Contributor
# 6
Top Contributor

Gday :-)
for simplicity, adding a domain to the Referral Exclusion List will automatically include any of its subdomains.

eg adding example.org will also automatically cover us.example.org too 

are you able to provide the url of your .org site (and the org subdomain if possible) so i can take a quick look via browser at the tracking code?
thanks 

Bronwyn Vourtis, Google Analytics Top Contributor
Was my response helpful? If yes, please mark it as the ‘Best Answer.’ Learn how here

Acquisition / overview/channels / source

Visitor ✭ ✭ ✭
# 7
Visitor ✭ ✭ ✭

Sure - bottletop.org

Acquisition / overview/channels / source

Top Contributor
# 8
Top Contributor

I have a couple of thoughts, can you please post the tracking code snippet here that you have entered into the shopify settings

Bronwyn Vourtis, Google Analytics Top Contributor
Was my response helpful? If yes, please mark it as the ‘Best Answer.’ Learn how here

Acquisition / overview/channels / source

Visitor ✭ ✭ ✭
# 9
Visitor ✭ ✭ ✭

Sure.  Please find it below (I changed out the Account ID though).

 

<script>
(function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){
(i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
})(window,document,'script','https://www.google-analytics.com/analytics.js','ga');

ga('create', 'UA-XXXXXXX-X', 'auto');
ga('send', 'pageview');

</script>

Re: Acquisition / overview/channels / source

Top Contributor
# 10
Top Contributor

Thanks @Victoria R

 

There are a few things i have noticed while looking at the website.

First thing.. the https seems to possibly not be setup correctly. If in error i type in https://www.bottletop.org I get the following error in my browser 

Your connection is not secure

The owner of www.bottletop.org has configured their website improperly. To protect your information from being stolen, Firefox has not connected to this website.
Usually you would expect this to seamlessly redirect just as http://www.bottletop.org does.

There also seems to be a javascript redirect in place from https://bottletop.org that redirected me to https://us.bottletop.org.

Now.. when i was able to stop the redirect from happening and took a look at the tracking code on https://bottletop.org, there seemed to be a couple of things going on.

According to Google Tag Assistant and GA Debugger, it seems to be using an older version of tracking code with display advertising enabled.

bottletop.jpgbottletop01.jpg

 

How has the tracking code been added to that part of the site (https://bottletop.org)?

 

 

 

 

 

 

 

 

 

 

 

Bronwyn Vourtis, Google Analytics Top Contributor
Was my response helpful? If yes, please mark it as the ‘Best Answer.’ Learn how here