2% bounce rate
I currently have a client - www.profmed.co.za I am in the process of completing a Monthly Google Analytics report for them. I have noticed that my Dev team has the same Google Tag manager tracking code duplicated. Would this possibly be the reason why my Bounce rate has gone from 46% to 2% from December to January?
Re: 2% bounce rate
Yes, you need to remove one of the instances of the GTM container code to resolve the issue. You are sending duplicate hits to GA this way. Remove the one from the head tag and keep the one that is added after the opening body tag.
Hope this helps.