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Learn to identify referral spam traffic, as well as best practices to reduce referral spam in your Google Analytics account
 
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Google Analytics Ghost Views

[ Edited ]
Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

We are having an issue with our website. We recently moved it from a different web hosting service and CMS to our platform we were familiar with.

 

Our website has since been registering pageviews by the hundreds with only less than 2-3 unique page views. There is no exit % and the referral source has mostly been direct.

 

I've attached stats to this.

 

Can someone help us out? We've been going back and forth with our hosting company and been trying various ways to resolve this.

 

http://www.provideocoalition.com/app/uploads/Google-Analytics.png

2 Expert replyverified_user

Re: Google Analytics Ghost Views

Top Contributor
# 2
Top Contributor
Hi Phillip
sorry to hear you are having this issue. Spam data is a known issue not just for GA but for other analytics programs too.

I strongly recommend reading the following article, it will familiarize you with the different types of spam data that occur,
together with teaching you how to setup the GA Views and filters to help combat the issue and also the Adv Segments, so
as to be able to analyze past data (minus the spam) that may have been affected
http://help.analyticsedge.com/spam-filter/definitive-guide-to-removing-google-analytics-spam/
Bronwyn Vourtis, Google Analytics Top Contributor
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Re: Google Analytics Ghost Views

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Hi,

I've tried this method and it has not helped with the situation.

The issue that all the page views are being registered under the main domain. However, a majority of them are not legitimate views.

http://www.provideocoalition.com/app/uploads/Google-Analytics-2.png

Re: Google Analytics Ghost Views

Top Contributor
# 4
Top Contributor

Are there any other similarities that might also be used to help with exclude filtering?
eg country/city, device, browser?

You may also find the following method more helpful, I have in the past
http://www.lunametrics.com/blog/2015/03/19/eliminating-dumb-ghost-referral-traffic/


 

Bronwyn Vourtis, Google Analytics Top Contributor
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Re: Google Analytics Ghost Views

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
Bronwyn,

This article seems very logical! I will go ahead and try this.

For the similarities, I found two alarming ones. They don't have a (not set) OS and are using Opera Mini as the browser.

Re: Google Analytics Ghost Views

Top Contributor
# 6
Top Contributor

Can you pls confirm this is the domain that is having the tracking issue http://goo.gl/QpE6iN
and this is the property/tracking id UA-852180-4.

 

Reason i ask is because when i check that domain with Google Tag Assistant, it is showing errors when it comes to the tracking code setup

Bronwyn Vourtis, Google Analytics Top Contributor
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Re: Google Analytics Ghost Views

Visitor ✭ ✭ ✭
# 7
Visitor ✭ ✭ ✭
This is the domain that is having the tracking issue.

I am trying to figure out how to do Step 4. Can you help with that as well?

Re: Google Analytics Ghost Views

[ Edited ]
Top Contributor
# 8
Top Contributor

Have you setup google tag manager on the website with tag for GA tracking? GTM doesnt seem to be installed.
Before you do this, would it be worth seeing if fixing the errors in the current tracking code setup
coupled with a cascading filter fix the issue?

Bronwyn Vourtis, Google Analytics Top Contributor
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Re: Google Analytics Ghost Views

Top Contributor
# 9
Top Contributor
BTW, with 500 pageviews and 3 unique pageviews for one of the pages (and the rest are similar), it shows that someone (a bot?) is hitting the page over 150 times in each of 3 sessions. That is not a human, and it looks more like a bot gone wild or your tracking code in a loop.
Mike Sullivan, Google Analytics Top Contributor
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