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Learn to identify referral spam traffic, as well as best practices to reduce referral spam in your Google Analytics account
 
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Exclude excluded referrals from historical data

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I have just started working with a new company who has had GA set up for 16 months.  During this time, the majority of referral traffic came from SPAM referral traffic which I have now added onto the referral exclusion list.

 

HOWEVER

 

When I look at historical data, it still shows up traffic.  

 

Question: How can I remove all traffic data from the 5 referral URLs from all historical data?

 

 

 

 

1 Expert replyverified_user

Exclude excluded referrals from historical data

Top Contributor
# 2
Top Contributor

Hi,

 

Unfortunately you cannot change historical data. You can use segments to exclude them.

And it is a bad practice to add spam referrals to the referral exclusion list, you will just see them as direct traffic.

Please check the articles below about removing spam:

https://www.ohow.co/ultimate-guide-to-removing-irrelevant-traffic-in-google-analytics/

http://help.analyticsedge.com/spam-filter/definitive-guide-to-removing-google-analytics-spam/

 

Hope this helps.


Arnold Majlath, Google Analytics Top Contributor
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