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Learn to identify referral spam traffic, as well as best practices to reduce referral spam in your Google Analytics account
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Analytics Reporting CPC Traffic from Non-Existent Campaign

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

While running some reports on one of my sites, I noticed traffic from CPC. Quite strange because nobody ever run an Adwords campaign for this site.


The Hostname is an ecommerce site in Mexico.



#1 - Is it possible that they have a backlink to my site and that's how this ended up on my report? 

#2 - If so, shouldn't it display as referral traffic and not CPC?

#3 - If that's not how it happened, doesn't the Adwords quality team prevent this type of behavior? (Of course, it's all 100% bounce rate and not happy about that)


Thank you for taking the time to read my post. (Even more appreciative if you have some insight to share) Smiley Happy