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Learn to identify referral spam traffic, as well as best practices to reduce referral spam in your Google Analytics account
 
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Analytics Reporting CPC Traffic from Non-Existent Campaign

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

While running some reports on one of my sites, I noticed traffic from CPC. Quite strange because nobody ever run an Adwords campaign for this site.

 

The Hostname is an ecommerce site in Mexico.

 

Questions:

#1 - Is it possible that they have a backlink to my site and that's how this ended up on my report? 

#2 - If so, shouldn't it display as referral traffic and not CPC?

#3 - If that's not how it happened, doesn't the Adwords quality team prevent this type of behavior? (Of course, it's all 100% bounce rate and not happy about that)

 

Thank you for taking the time to read my post. (Even more appreciative if you have some insight to share) Smiley Happy

 

Warmly,

 

Havi