Unable to add a new filter in Google Analytics
When I click into Filters, there is not button from me to Add or Create a new filter. I have full permissions, manage users, edit, collaborate, read and analyze. What is the problem?
Re: Unable to add a new filter in Google Analytics
As stated above by Paul K, this is an access issue. In order to create new filters you must have Edit access on the Account Level. If you only have edit on the property or view; you cannot add filters.
Keep in mind that you should be very wary of adding new filters directly to your analysis views. Create a test view, create and apply the filter, make sure you get the data you expect and then use the filter tool in the account tree to then "promote" the filter to your analysis views.
Always a good idea to always have an unfiltered view (filters are destructive) and add an annotation so that others know that data shaping has changed.