Remarketing List using segments[ Edited ]
March 2017 - last edited March 2017
I am looking to retarget email campaign visitors. We currently have all CTAs within email campaigns tagged with UTM codes that include a Category IDs that cluster visitors from similar email campaigns (we have 4 email categories with multiple like campaigns). Can I retarget a segment with RSLA/Display remarketing ads?
Re: Remarketing List using segments
If you can segment it you can re-target it. Build any segment then when applied select the drop down from the segment and select "Build Audience" or just do it in the property settings. You'll need to have edit access to the property to do this.