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New vs. Repeat calculations in reporting views

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Wondering if the new visitor metric for a view is a calculation based on the content the view is filtered for (a subset of pages in a larger site) or for the account under which the view is built?  If a visitor visited somewhere outside the content within the views parameters (but in the same account) then returned and visited just content within the view, are they counted as new or repeat?

1 Expert replyverified_user

Re: New vs. Repeat calculations in reporting views

A T
Participant ✭ ✭ ✭
# 2
A T
Participant ✭ ✭ ✭

1.calculation will be based on the content the view is filtered for.

 

Always have a master view which doesn't have any filters applied.

Re: New vs. Repeat calculations in reporting views

Top Contributor
# 3
Top Contributor
Hi,

everything outside the view's data isn't seen in the data. If a user is considered new or returning only depends on whether he uses the same device and hasn't deleted his browser cookies since last visit. Depending on the time gap between page views it's considered one (if time gap < 30 min) or two (if time gap > 30 min) sessions.

Christoph

Re: New vs. Repeat calculations in reporting views

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭
Thanks for the reply! - we do have this in place as mentioned in GA best practices :-)

Re: New vs. Repeat calculations in reporting views

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
Very good to know. The clearing of browser cookies and multiple devices is an ever-present challenge in interpreting the data. It is difficult to get information on how the report view is processed, but it looks as though report views "stand alone" based on feedback thus far. Thanks!