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51 clicks lead to 5 sessions only

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi everybody

I have set up referral spam filter and also excluded my company's IP

so it won't be counted in Google Analytics.

I just noticed that in the last 3 days I had 51 clicks in the Adwords interface but

Google Analytics reports on 5 sessions only

How is it possible?? even if we take in account the filters it still doesn't make any sense

Thank you for helping

1 Expert replyverified_user

Re: 51 clicks lead to 5 sessions only

Top Contributor
# 2
Top Contributor
Hi Josh
There's actually quite a lot of reasons why this happen.
Here's a great article on this exact topic and should help you diagnose the issue.