cross domain tracking[ Edited ]
June 2016 - last edited June 2016
one of our customers is an owner of a hotel. For this hotel he has the following website: http://www.bierhaeusle.de.
If someone would like to book a room on this website, the person will be redirected to an external provider (Caesar-Data). The website from this provider is imbedded into the hotel owners website with an iFrame.
On the main website (http://www.bierhaeusle.de) as well as on the site from the external provider (Caesar-Data) I integrated the same Google Analyics-Code.
So far I am working without cross domain tracking as mentioned in the following article: https://support.google.com/analytics/answer/1034342?hl=en
Can you tell me, what disadvantages I will have if I do not use the cross domain tracking?
In my opinion the tracking based upon both domains works perfectly even without the cross domain tracking.
Re: cross domain tracking
You need cross domain tracking if you want to track user activity in a single session when they are moving across the domains. Without cross domain tracking when they move to the other domain GA will treat them as a different user and it starts a new session. So you will lose the information associated with the user. When someone books a room you won't know if they came from a paid search or organic source. Hope this helps.
Arnold Majlath, Google Analytics Top Contributor
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