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Dive into multiple domain (Cross/Sub) tracking, implementing Ecommerce and Enhanced Ecommerce, setting up Event tracking, and Universal Analytics code.
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Google Tag Assistant - Recordings - utm_source + utm_medium

[ Edited ]
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# 1
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I have a question about the „Google Tag Assistant Recordings“.


Someone visits my website based upon an organic search and I track that visit with the „Google Tag Assistant Recordings“.


In the analysis of the recording I click on „Google Analytics Report“.


At the menu point „Acquisition“  "utm_source=google" and "utm_medium=referral" are being listed.


In my opinion, shouldnt "utm_medium" be based on "organic" and not based on "referral" ?


Is there a bug from the „Google Tag Assistant Recordings" system?