Analytics
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Dive into multiple domain (Cross/Sub) tracking, implementing Ecommerce and Enhanced Ecommerce, setting up Event tracking, and Universal Analytics code.
 
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Google Analytics Implementation

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi,

 

If you have the GA script hardcoded on your website, but also have a GTM script that contains the GA tag, are you double counting your data? I.e. Metrics like Page View, Sessions etc...

 

Thanks!

Google Analytics Implementation

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆

GTM, on its own, is just an empty container.

If there's no pageview tag in GTM, you are ok.

If you have a pageview tag with the same UA, yes, you are double-counting pageviews.