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GA doesn't register certain sessions after GTM implementation

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Our website has a main site and a subdomain. Recently I have changed the implementation of the GA tag to fire using GTM instead. Since that change was made, a large number of CPC sessions are not registering. After looking at the numbers in our Adwords account, I believe that GA is only tracking sessions from Search Network clicks. How do I go about fixing the GTM implementation to include Display Network and other campaign clicks as well?

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GA doesn't register certain sessions after GTM implementation

Rising Star
# 2
Rising Star

Nathan,

 

Not enough information here to help.  Your firing trigger should be all pages and you should be using the GA template.

 

You'll want to use tag assistant and dataSlayer - both available in the Chrome store.

 

Best,

 

Theo Bennett

Analytics Evangelist at MoreVisibility | Contact Me
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