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Experiments and ajax-loaded content

[ Edited ]
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# 1
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I have some ajax-loaded content against which I want to run experiment. This content loaded not on all pages and its not clear is there will be this content or not.

I loaded 


and do cxApi.chooseVariation() then 

ga('send', 'pageview');

for all pages , then wait for ajax-content loaded and change it according to chooseVariation() value .

So all pages counted as experiment's sessions (even if I have no ajax-loaded content so no variations applied) and this is not very good


This is not clean from documentation is experiment's session started on google's side  on api.js?experiment=EXPERIMENT_KEY load

or on ga('send', 'pageview') events.


Which s the best way to do GA experiments in my case?