Custom metrics overfiring for mobile app
I've set up a tag in GTM where another event "custom_metric" will fire off another specific eventAction "bet_placed" . I've attached a custom metric to this event tag "custom_metric", I have defined the value as 1 for the custom metric and as 0 in the universal analytics tag
Over the last 2 days the event action has a total of 80 events (which is right) but the custom metric is showing as many as 454?
Do you have an idea as to why that would be? Or what I can do to solve this? This is on an iOS legacy GTM container