AdWords is now Google Ads. Our new name reflects the full range of advertising options we offer across Search, Display, YouTube, and more. Learn more

Analytics
3.3K members online now
3.3K members online now
Dive into multiple domain (Cross/Sub) tracking, implementing Ecommerce and Enhanced Ecommerce, setting up Event tracking, and Universal Analytics code.
 
Guide Me
star_border
Reply

Bounce Rate suddenly dropped after implementing of some external code

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Our Bounce rate suddenly dropped after we added a new module to our website. We have been trying for a few months but haven't been able to figure out. The code is not repeated, and no other event tracking is interfering with it.

2 Expert replyverified_user

Re: Bounce Rate suddenly dropped after implementing of some external code

Top Contributor
# 2
Top Contributor
Can you share your URL and specify what code / module was added?
Is there a spike in your event reporting at the time of implementation?
--
To make bad day worse, spend it wishing for the impossible

Antti Nylund, Google Analytics Top Contributor
Did my answer solve your issue? If yes, please mark it as the ‘Best Answer.’ Otherwise keep on asking.

Re: Bounce Rate suddenly dropped after implementing of some external code

[ Edited ]
A T
Participant ✭ ✭ ✭
# 3
A T
Participant ✭ ✭ ✭

You can easily debug on website in Chrome with GA debugger

Re: Bounce Rate suddenly dropped after implementing of some external code

[ Edited ]
Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

buyforexonline.com

Re: Bounce Rate suddenly dropped after implementing of some external code

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
Hi Antti N, I dont have access to the code but it was a module meant for a different category of users. and instead of a spike, there was a dip in our total events as compared to previous and next months.

Re: Bounce Rate suddenly dropped after implementing of some external code

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭
Thank you A T. Tried that but there seems to be no error there.

Re: Bounce Rate suddenly dropped after implementing of some external code

[ Edited ]
Top Contributor
# 7
Top Contributor

it appears you have an event being fired via GTM on the home page, on top of the page view, thus explaining your super low bounce rate.buyforexonline_doubletag.png

It looks like you are also triggering your Facebook connect tag more than once.

 

Hint: the extra event is as follows

Category: Registraton (sic)

Action: Success

Label: {{Page URL}}

VP & Chief Evangelist at Hub'Scan | Contact me
Level 80 Digital Analytics Warrior, KPI Therapist and Keeper of the One True Tagging Plan

Re: Bounce Rate suddenly dropped after implementing of some external code

Top Contributor
# 8
Top Contributor
Oh and fix your GTM rules because the issue occurs on every single page ;-)
VP & Chief Evangelist at Hub'Scan | Contact me
Level 80 Digital Analytics Warrior, KPI Therapist and Keeper of the One True Tagging Plan

Re: Bounce Rate suddenly dropped after implementing of some external code

Visitor ✭ ✭ ✭
# 9
Visitor ✭ ✭ ✭
Thank you Julien Coquet!! I was trying to figure out GTM for the past 2 days but was scared of messing around Smiley Happy Thank you again for pointing it out. I'll try to fix it.