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Who owns data in Analytics?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I am working to implement a Google Analytics site, my internal IT is asking who owns the data collected on the Analytics site, is that data owned by Google once it's pulled to the Analytics site?  Is there any support documentation regarding this topic?

Thank you.


1 Expert replyverified_user

Who owns data in Analytics?

Top Contributor
# 2
Top Contributor

The reality is that the data is on Google's server and there is no way to export it all, so you can't take it with you somewhere else.


See the Google Policies around this service:

Mike Sullivan, Google Analytics Top Contributor
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