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Merge Properties

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I am helping to take over a client's Google Analytics efforts, however, the person that set up their account did something very strange that I'd like to clean up.


For some reason, the previous marketer created new GA properties for each year, including this one:

          2014: (UA-Same Number-1) --> Sessions: 73

          2015: (UA-Same Number-2) --> Sessions: 47

         Eventbrite Ticket Page: (UA-Same Number-3) --> 2,612

          2016: (UA-Same Number-4) --> 8,835


All 4 Properties are tracking very different "sessions" numbers, and UA -1 has a 100% bounce rate. I'd like to combine at least -1,-2, and -4, using the "2016" property as the primary account, so that we can compare historical data, and have 1 property and tracking code in use. Is it possible to merge these properties or otherwise straighten out this mess?

1 Expert replyverified_user

Re: Merge Properties

Top Contributor
# 2
Top Contributor
Unfortunately merging different Properties together is not possible.
You will need to export the data from each and use something like excel to make a comparison
re the historical data.

Is the tracking code for the older properties still installed on any site pages and tracking actual traffic?
You may find that the current data being tracked by those older properties is spam data and not real traffic,

I dont know anything about Eventbrite however if links form the site lead to the eventbrite ticket page, you may want to look
into setting up cross domain tracking between site and ticket page.

Bronwyn Vourtis, Google Analytics Top Contributor
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Re: Merge Properties

Visitor ✭ ✭ ✭
# 3
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I know for sure the newest one (2016) is installed on the site via plugin, but have no idea about the others. Is there some easy way to tell if they may be hiding in the code somewhere?

Also, do you know anywhere I can find more info on cross domain tracking?

Re: Merge Properties

[ Edited ]
Follower ✭ ✭ ✭
# 4
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@Christine C


You can merge properties if you have Google Analytics Premium https://support.google.com/analytics/answer/6096167?hl=en


4 tracking code on One Website? ridiculous. From now use only one GA Tracking Code UA-xxxxx-4 will be the best Smiley Happy


You need to export data and go to google spreadsheet or excel or Tableu for example and get your own analysis.




[EDIT] Cross Domain Tracking:

Info: https://support.google.com/analytics/answer/1034342?hl=en

Dev: https://developers.google.com/analytics/devguides/collection/analyticsjs/cross-domain

Re: Merge Properties

Top Contributor
# 5
Top Contributor
Hi Christine :-)
Google Tag Assistant for Chrome is available
and will allow you to see what tracking code(s) are installed to a particular page
There is more information with link on the right re how to use etc

To quickly check all pages of a site.. screaming frog (paid tool) is very helpful.

Regarding cross domain tracking.
Further info can be found in the help docs:
and the Dev docs
Bronwyn Vourtis, Google Analytics Top Contributor
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