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Google Analytics Demographics threshold

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# 1
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Hi,

I have enabled Demographics for my dev site. but i couldn't see any data about Age and Gender of the visitors. My dev site has very less viewers and hence i guess the threshold value is not hit, so the data is not available on the reports. My business team wants me to test on the dev site before making any changes to Prod site where i have good amount of visitors.

Please advice on how to test,if the changes made are working or not.

1 Expert replyverified_user

Re: Google Analytics Demographics threshold

Top Contributor
# 2
Top Contributor
Hi :-)
The preferred method for enabling this feature is via the Property Settings,
you no longer need to edit the tracking code snippet in order to enable demographics and
interest reporting.
https://support.google.com/analytics/answer/2444872
Bronwyn Vourtis, Google Analytics Top Contributor
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