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10 million hits limit - what is counted as a hit?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭


Can someone please explain what are the 10 million hits exactly. 
When I checked my account, the number of hits that Google Analytics reports is 40% lower than the one I have managed to calculate. So, my question would be - are hits only Google Analytics standard tracings excluding the custom ones? My case points to that - but I would really want to have an exact understanding.



1 Expert replyverified_user

Re: 10 million hits limit - what is counted as a hit?

Top Contributor
# 2
Top Contributor
Hi Alejna,

A hit is "any interaction that results in data being sent to Google Analytics". So every time a user's actions trigger the tracking code, a hit is registered/counted.

This includes things like:
- page tracking
- events
- ecommerce transactions (such as purchases or refunds)
- social interactions

Hope this helps!

Re: 10 million hits limit - what is counted as a hit?

Explorer ✭ ✭ ✭
# 3
Explorer ✭ ✭ ✭
Hi Alejna,

We were actually just discussing this a couple days ago:

Our discussion on hits:
Our discussion on 10 million quota (500 hits per session):

In summary:
Difference between Hits, sessions, pageviews, clicks etc :
What is a hit?

Of you are reaching your limit you can do the following:
* Upgrade to Google Analytics Premium
* Send fewer hits by sampling your data
* Split up your data among multiple properties

There is some discrepancy in the debate as some documentation says 10 Mil Hits per account and others say 10 Mil per property, I have sent a note to Google for some clarification, If they reply I will post the answer somewhere in the community.

Take care

Re: 10 million hits limit - what is counted as a hit?

Participant ✭ ✭ ✭
# 4
Participant ✭ ✭ ✭

Hit volume is now available within in the Google Analytics user interface!