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What are the effect of keyword targeting on videos?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I tried tarting by interest/topic and got completely unrelated placements.


Then, I tried targeting specific channels (with over 100,000 subscribers each), set up a high bid of $1cpv, and nothing... no impressions.


I called support, they told me that my targeting is too narrow... anyway, they suggested to use keyword targeting.


I targeted a single keyword and again, got my video ad shown on placements that are completely irrelevant to the keyword I set.


Can anyone recommend a better way to use video targeting?

1 Expert replyverified_user

Re: What are the effect of keyword targeting on videos?

Community Manager
# 2
Community Manager

Hi there,


Thanks for reaching out to the AdWords Community. We apologize for our delay in responding to your question. If you're still encountering the issue, please let us know. We'd be more than happy to look into this right away. Thanks again for your patience, we look forward to hearing back.