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Non Skipable Video Ad Reporting

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# 1
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Hi all,


I have a 20 Sec non skiplable video ad running. Reporting only shows data in the clicks column. (Attaching screenshot).


How can i know how many views i received from this campaign?


If the clicks means views in case of non skipable ads, what is meant by impressions? Since there is no skip option, impressions should be almost equal to views.!


Also if anyone is familiar with non skipables please tell me how my performance looks like?


Thanks in advance..

YT Non Skip.png

1 Expert replyverified_user

Re: Non Skipable Video Ad Reporting

Top Contributor
# 2
Top Contributor
Hi Jithin,

The clue is that non-skippable ads are not accruing stats through an online video campaign based on CPV bidding. They are sold by Google via reservation buy for which reason you should not expect the same metrics to show. Please refer to the help page linked-to below for more.

** About reserved media placements on YouTube ***