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How to create action overlay video ads targeting videos on youtube

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# 1
Follower ✭ ☆ ☆

Hello, I would like to ask how can I create a overlay ad (Image banner or text) like in the image below targeting videos on YouTube to my choice and redirecting the users who click to a webpage. I cant seem to figure out how to set that up from my adwords account. When I create a video ad, it lets me do that but it only allows me to redirect to a youtube video, not an external URL. Thank you

Overlay.png

 

 

Re: How to create action overlay video ads targeting videos on youtube

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆

To link to your website from your videos, first add your site as an "associated website" in your YouTube account.

 

Follow these steps: 

https://support.google.com/youtube/answer/2887282?hl=en&ref_topic=2795929

 

 

 

 

More information regarding site ownership and verification:

https://support.google.com/webmasters/answer/35179?hl=en&ref_topic=4564315

How to create action overlay video ads targeting videos on youtube

Follower ✭ ☆ ☆
# 3
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I don't want to place a link into my videos I want to target other videos, how do I do that from the display network campaign or from the video campaign?

How to create action overlay video ads targeting videos on youtube

Explorer ✭ ✭ ☆
# 4
Explorer ✭ ✭ ☆

The placement targeting setting can target unique channels, videos, apps, websites, or placements within websites. For example, you can target an entire high traffic blog or just the homepage of a popular news site.

 

Placements can include:

YouTube channels
YouTube videos
Websites on the Display Network
Apps on the Display Network

 

 

Here is more info on targeting options for video ads:

https://support.google.com/youtube/answer/2454017?hl=en

 

 

-Julia

Re: How to create action overlay video ads targeting videos on youtube

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# 5
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Ok, Thank you

 

...I know that, but that wasn't my question, my question was - I would like to know how can I create an overlay ad (Image banner or text) like in the image in my original post above, targeting videos on YouTube to my choice and redirecting the users who click to one of my landing pages and tot a youtube video. As you can see in the screenshot I am on the overlay ad settings but it only allows me to redirect to a youtube video of mine and I want to redirect the user to a landing page of my choice. NOT to a youtube video...How do i do that?

 

Screenshot-2.png

 

 

How to create action overlay video ads targeting videos on youtube

Explorer ✭ ✭ ☆
# 6
Explorer ✭ ✭ ☆

In-video Overlays are only available for reservation sponsorship campaigns. On auction, you can set up Image Ads to appear as an overlay on the YouTube watch pages.

 

Also, as mentioned in my original post, you first need to verify your site ownership in order to redirect to the specific landing page. 

 

 

 

More information regarding site ownership and verification:


https://support.google.com/webmasters/answer/35179?hl=en&ref_topic=4564315

 

-Julia