Q&A with AdWords Specialist on Mobile Advertising
Join us for the next video in our series of short breaks with our AdWords specialists! This week Jeanie is with us to share some thoughts on mobile advertising.
Watch the video below and post any questions you have below in the the thread.
Re: Q&A with AdWords Specialist on Mobile Advertising
I would prefer to land your mobile users to a Mobile Site than to your usual Website. This will help the user browse your Mobile site without any issues and the content will be easy to read in Mobile Site. Mobile site loads quickly even with low speed internet connection as it is optimized for Mobile.
Also have click to call buttons in your Mobile Website. A Simple Enquiry form will also convert well if your user is not comfortable in calling you.
You may want to create specific Mobile WAP Ads to target small mobile devices.