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If a user click the ad and close the browser quickly, would it count for a valid click?

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# 1
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If a user click the ad and close the browser quickly, would it count for a valid click? How could Adword detect frquent capping? by cookie or IP?

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Re: If a user click the ad and close the browser quickly, would it count for a valid click?

Top Contributor
# 2
Top Contributor

Hello jantiman;

 

Yes. It will  be a valid click, and you will be charged, even though Analytics will not record it as a visit. (One of the reasons for variations between Analytics and Adwords data)

 

The system identified abuse of the system mainly by identifying the user's IP

 

Read more;

Data Discrepancies Between AdWords and Analytics used on websites

 

 

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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Re: If a user click the ad and close the browser quickly, would it count for a valid click?

Top Contributor
# 3
Top Contributor

Hi jantiman,

 

I believe frequency capping is tracked by a cookie--that would be a 3rd party cookie sent to Google

petebardo -- Deadhead doing AdWords