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[HELP] Tag Assistant: Not Detecting AdWords Conversion Code and AdWords Remarketing Error

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

 

Hi Folks, 

 

Anyone experienced these issues with Tag Assistant and GTM?

 

1. AdWords Conversion Code not being detected by Tag Assistant. It does not show at all in the tag analysis results. When I preview and debug using GTM, it was there and working.

 

2. After I implement the AdWords Remarketing code via GTM, I am having this error

 

Conversion ID not set in the <img> tag.

 

Screen Shot 2016-03-30 at 3.06.26 PM.png

 

I don't see any similar case from the community.

1 Expert replyverified_user

Re: [HELP] Tag Assistant: Not Detecting AdWords Conversion Code and AdWords Remarketing Error

Visitor ✭ ✭ ✭
# 2
Visitor ✭ ✭ ✭

When I implement both AdWords Conversion and Remarketing Tag via GTM, I get this (see screenshot) via Tag Assistant. Is it possible that Tag Assistant detects the AdWords Conversion as Remarketing?

 

Screen Shot 2016-03-30 at 4.10.32 PM.png

Re: [HELP] Tag Assistant: Not Detecting AdWords Conversion Code and AdWords Remarketing Error

Top Contributor
# 3
Top Contributor

Hi Allen,

 

You need to edit the tag via GTM.


Admin >> Container Activity >> Click the remarketing tag(text in blue).

Now you are able to edit the tag.

Paste the conversion ID and Lebel from the adwords account within Configure Tag edit panel.
Save Tag.

gtm.jpg


Regards
Archit, AdWords Top Contributor, Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer.’

Re: [HELP] Tag Assistant: Not Detecting AdWords Conversion Code and AdWords Remarketing Error

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

Hi Archit,

Thanks for the reply. I already have that set up. Except for the Remarketing Label since when I got the code, there is no label provided. The remarketing tag looks like this.

<!-- Google Code for Remarketing Tag -->
<!--------------------------------------------------
Remarketing tags may not be associated with personally identifiable information or placed on pages related to sensitive categories. See more information and instructions on how to setup the tag on: http://google.com/ads/remarketingsetup
--------------------------------------------------->
<script type="text/javascript">
/* <![CDATA[ */
var google_conversion_id = 939868033;
var google_custom_params = window.google_tag_params;
var google_remarketing_only = true;
/* ]]> */
</script>
<script type="text/javascript" src="//www.googleadservices.com/pagead/conversion.js">
</script>
<noscript>
<div style="display:inline;">
<img height="1" width="1" style="border-style:none;" alt="" src="//googleads.g.doubleclick.net/pagead/viewthroughconversion/939868033/?value=0&amp;guid=ON&amp;script=0"/>
</div>
</noscript>

 

So I set it up this way, no labels

Screen Shot 2016-03-30 at 4.18.48 PM.pngNo labels provided

 

Re: [HELP] Tag Assistant: Not Detecting AdWords Conversion Code and AdWords Remarketing Error

Top Contributor
# 5
Top Contributor
This seems to be correct. And you are absolutely right there is no lebel mentioned in remarketing tag. Might be due to code updated by Google.

But your second screenshot imparts that it is placed correctly.
Check your adwords account Audiences tag, remarketing list might be having some number.
If yes then it is working fine.
Though you can remove the other remarketing tag from the website which is not working(in Grey colour)

Regards
Archit, AdWords Top Contributor, Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer.’

Re: [HELP] Tag Assistant: Not Detecting AdWords Conversion Code and AdWords Remarketing Error

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭
The AdWords account is connected to Google Analytics and Remarketing List is enabled. I checked it and it already generated thousands.. I just don't get why Tag Assistant is detecting errors. Also I can't see the AdWords Conversion Tracking

Re: [HELP] Tag Assistant: Not Detecting AdWords Conversion Code and AdWords Remarketing Error

Top Contributor
# 7
Top Contributor
Better if you can share the website URL.

Regards
Archit, AdWords Top Contributor, Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer.’

Re: [HELP] Tag Assistant: Not Detecting AdWords Conversion Code and AdWords Remarketing Error

Visitor ✭ ✭ ✭
# 8
Visitor ✭ ✭ ✭
here's the shortened URL http://goo.gl/kvhnaL

Re: [HELP] Tag Assistant: Not Detecting AdWords Conversion Code and AdWords Remarketing Error

[ Edited ]
Top Contributor
# 9
Top Contributor

I can see that there are two remarketing tags which have been created from the GTM account(same GTM code)
One is already working fine but other is not.
So, remove the not working remarketing tag.
Check your tag list again, there must be another remarketing tag in the list(under the activity "created") which you need to remove.
*the tag which is available with the error may be with some other name rather than Adwords Remarketing.
It may may simply as remarketing or may be with postfix "1".


Regards
Archit, AdWords Top Contributor, Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer.’

Re: [HELP] Tag Assistant: Not Detecting AdWords Conversion Code and AdWords Remarketing Error

Visitor ✭ ✭ ✭
# 10
Visitor ✭ ✭ ✭

Hi Archit,

I've checked it very well and there is no 2 instances of the remarketing tag. I tried removing the remarketing tag but Tag Assistant still detects the error. I also tried removing the AdWords conversion but to no avail. 

 

Tag Assistant detects two remarketing tags when I put the AdWords Conversion tracking. I am thinking Tag Assistant sees the AdWords Conversion as Remarketing Tag that is why we see two instances of the tag. AdWors Conversion and AdWords Remarketing have the same ID right?

 

 

 

 

 

See Screenshot below

 

Screen Shot 2016-03-30 at 6.48.49 PM.png