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Cross account conversion with MCC

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi,

 

I have 9 Adwords accounts within the MCC (i also have these at single account access) 

We have one single website that has 9 sub domain naming that an adwords account belongs to. 

 

/audi

/smart

/volkswagen 

 

The conversions are based on the form submission 'thank-you' page

/volkswagen /used-cars/enquiry/thank-you

/smart/used-cars/enquiry/thank-you

/audi/used-cars/enquiry/thank-you

 

see the pattern..? 

 

Here is our problem. 

 

We have a group section that displays all brands in a used cars feeds (so no brand naming in the URL) 

 

/used-cars/enquiry/

 

The Adwords inquiries on this pages are not picked up by Adwords as we don't have a tracking code on the 'thank-you' page that will pick up all the brands. 

is that even possible, would i have to restructure the accounts? Could i import the goals from G Analytics from that particular section on the site into each Adwords account? 

 

What is the best way to ensure each Adwords account is picking up the enquiries from these thank-you pages. 

1 Expert replyverified_user

Re: Cross account conversion with MCC

Rising Star
# 2
Rising Star
Are you talking about Cross-Account Conversion Tracking? See https://support.google.com/adwords/answer/3030657?hl=en

This allows you to create a single conversion pixel and share across all of your accounts.
_________________________________________________________________________
Director of Marketing | Nehmedia | Partner Profile

Re: Cross account conversion with MCC

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Hi Philip,

I have looked at cross acocunt Conversion codes. We will still need to report on converstions per account. Do you know is this cross account conversion would allow this?

Re: Cross account conversion with MCC

Badged Google Partner
# 4
Badged Google Partner
You will see conversions per account AND cross account search funnels. This does mean that if an Audi ad drives a Volkswagen sale it would show up in the cross account search funnel.