AdWords Search says clicks are from Display and Display says clicks are from Search?[ Edited ]
October 2016 - last edited October 2016
Can someone explain to me why I am getting such a "he said she said" from the dashboard?
We have a campaign in "Search Network with Display Select" and the numbers are all over the place.
In the break down on the at the "Keywords" tab at the bottom are the totals for the campaign right?
Im seeing "Total - all but removed keywords" above "Total - Display Select" and then the "Total - all ad group"
This tab says that majority of our clicks/impressions are from "Display", and some in "Search".
Yet, over in the "Display Network" tab, at the bottom it says "Total Display" has zero impressions/clicks.
This is quite unnerving. Please anyone who can explain this. It would be greatly appreciated.