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Sudden drop in impressions and clicks

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

 

Good morning,

 

I've been hitting the $330 daily spend for our ad grant consistently for several years now. Also, I usually use up my full budget by early afternoon.

 

Suddenly yesterday, Saturday, I noticed that I was getting very few impressions.

 

By midnight I had only spent $200 which is a 40% drop. The drop seems fairly consistent across the different campaigns.

 

Today, the same thing is happening – it is moving very, very slowly. I'm at $6 at 9 o'clock in the morning.

 

I tend to make small incremental changes in my account so there were no major changes last week.

 

I also checked for disapproval notices and couldn't find anything.

 

Any ideas? Any help would be greatly appreciated.

 

Sincerely,

 

Tim Magee

Center for Sustainable Development

Sudden drop in impressions and clicks

Explorer ✭ ✭ ✭
# 2
Explorer ✭ ✭ ✭

Hey Tim,

 

if you keep hitting your daily budget by midday or a certain time of the day then google will stop showing your ads. your ads would be seen sparingly during the day. 

 

regards,

 

Zaby