AdWords
2.4K members online now
2.4K members online now
Learn about the Google Ad Grants advertising program for nonprofits
Guide Me
star_border
Reply

Google Ad Grants Project Questions

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello,

 

New poster here with some questions.

 

We are approved by techsoup and would like to apply for adgrants. The issue is that we're interested in doing something different and wanted to check if we qualify for this.

 

Our non profit project is as following : we want to open an online store where young people can write, create ebooks design & publish it in our store. Also they will take part in every step of the store creation & management. Funds generated from the book sales will be reinvested in the store and creation of writing camps and online ecommerce camps. We want to teach young people every step needed to make an online store and manage it plus help them express & create books & learn visual design.

The issue is that we're not sure if google merchant would work with adgrants. Based on what we read in the terms in conditions our concept would qualify since we would be bidding under $2 per click, all profits are reinvested in our non-profit activity and the fact that our store is meant as a charity will be clearly mentioned on the webpages.

What we are not sure is can we use google merchant with adgrants? Open the store, register for google merchant then link it with an adgrants account and submit it for approval?

Thanks for helping with this.

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by Mini-CM (Community Manager)
March 2016

Re: Google Ad Grants Project Questions

Top Contributor
# 2
Top Contributor

Hi @Elizabeth I

At this time, you can not use Google Merchant to run shopping ads via Google Ad Grants since Google Ad Grants only allows you to run text ads via search.

 

However, you can set up a secondary paid AdWords account to run shopping ads. Many grantees do this to be able to run display ads which are also not allowed via Ad Grants.

View solution in original post

Marked as Best Answer.
Solution
Accepted by Mini-CM (Community Manager)
March 2016

Re: Google Ad Grants Project Questions

Top Contributor
# 2
Top Contributor

Hi @Elizabeth I

At this time, you can not use Google Merchant to run shopping ads via Google Ad Grants since Google Ad Grants only allows you to run text ads via search.

 

However, you can set up a secondary paid AdWords account to run shopping ads. Many grantees do this to be able to run display ads which are also not allowed via Ad Grants.