Online Marketing 201: Free Course
Got a cool new resource for you — a free Online Marketing 201 course that will walk you through creating your first AdWords campaign.
In the course, you’ll learn about...
- Important campaign features, like ad groups, location targeting and bidding
- Picking keywords and writing ads for your first ad group
- Statistics you should monitor in order to see what’s working in your campaign and what you need to refine.
The course also includes examples of businesses actually applying the concepts and quizzes for you to test your knowledge.
Bonus: you can chat with course participants about the material right here in the AdWords Community!
Interested in going through the course? Go through it at your own pace here.