Hangouts on Air from the AdWords Team![ Edited ]
March 2015 - last edited June 2015
Hello AdWords Community! Welcome to the Hangout on Air Hub - your one stop shop for all live Hangouts on Air brought to you by the AdWords team!
Getting Started with Mobile Advertising: Hangout on Air all about Mobile Advertising. We'll be covering the benefits and importance of Mobile Advertising, basic tips for website designs for mobile and mobile ad types and layout advice!
Video Advertising: In the first of a two part series, the team will cover the benefits of video campaigns, video format options, and show you how to create a video campaign!
Upgraded URLs - Leo Sei, Product Manager and Sally Chung, Product Expert to discuss the new Upgraded URLs features. They'll be taking us through why you should be using upgraded URLs, showing us how to upgrade your URLs and covering the top questions we've seen from advertisers.
Using Google Shopping: Two part series.
Watch Using Google Shopping (Part 1) to learn how to create a Merchant Center account, create a Data feed and create a Shopping Campaign.
Check out Using Google Shopping (Part 2) - to learn about Troubleshooting data feed issues and Optimizing a Shopping Campaign
Using Call-only Campaigns! Join Sean Quadlin, Marketing Manager and Chris Vennard Product Expert on a special Hangout on Air on the new Call-only Campaigns! Sean and Chris will explain will review this new format, go over best practices and answer some of the top questions on this topic.
AdWords Remarketing: With so many remarketing options, pick the session that is best for you!
Session 1 on Remarketing takes you through setting up basic display remarketing, and Dynamic Remarketing (most used with Google Shopping).
Session 2 on Remarketing takes you through RLSA, Remarketing using Google Analytics and Video Remarketing!
Tracking your Business Goals (Part 1) - Conversion Tracking, Call Conversion Tracking and Website Tracking
Tracking your Business Goals (part 2) - Analytics Goals, ECommerce Tracking and Cross Account Conversion Tracking