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GMB vs. Knowledge Graph

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi Everyone,

 

Is there an easy explanation as to what are the major differences between Knowledge Graph and Google My Business?  I understand they both show different information, and KG is heavily SEO based and GMB is run through the GMB UI, but which one shows up when?  Should I have both of these enabled for my local business?

 

Just trying to figure out whether or not I should go ahead and try to get knowledge graph implemented, but I don't want it to step on the toes of GMB.

 

Thanks in advance!!

 

 

1 Expert replyverified_user

Re: GMB vs. Knowledge Graph

Top Contributor
# 2
Top Contributor
When a Knowledge Graph is combined with GMB and/or local business data, it is referred to as a Local Knowledge Graph. Main difference is that it will contain the contact information for that business as well as a display of their reviews and review snippets.

What type of business are you trying to get a Knowledge Graph for?
Colan Nielsen, Google My Business Top Contributor
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