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Avg Session Duration 0 for 2 or more pages/session??

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi all, 

I ran two ad on my fb page, objective: click to website and found some weird results: 

 

fb ad set 1
17 sessions
bounce rate: 11.76%
page/session: 2.12
average session duration: 00:00:03

 

fb ad set 2

sessions

bounce rate: 0%

page/session: 2

average session duration: 00:00:00

 

 

Why the average session duration are so short or even indicated as zero when ppl are clicking more than 1 page and the bounce rate is low? 

Is that some problem of my ad sets/ GA setting?

 

Thanks!! 

Re: Avg Session Duration 0 for 2 or more pages/session??

Follower ✭ ✭ ✭
# 2
Follower ✭ ✭ ✭
Pls post in the GA report questions folder (this is the DataStudio folder)
https://www.en.advertisercommunity.com/t5/Reports/bd-p/Reports_and_Reporting_Related

Thanks

Phil.