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Difference between Campaign and Adword Campaign reports

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# 1
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There are two campaign reports in Analytics. One is Acquisition > Campaign and another is Acquisition > Adwords > Campaign. What is the difference between these two reports?

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Accepted by topic author ABHISHEK P
May 2017

Difference between Campaign and Adword Campaign reports

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# 2
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Adwords campaigns are exactly that.. reporting of adwords campaigns
More info on Adwords reports here:
https://support.google.com/analytics/answer/4355493?hl=en&ref_topic=1308583

 

Acquisition > Campaign has info for custom campaigns

More info on those here:

https://support.google.com/analytics/answer/1033863?hl=en&ref_topic=1032998

 

Bronwyn Vourtis, Google Analytics Top Contributor
Was my response helpful? If yes, please mark it as the ‘Best Answer.’ Learn how here

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author ABHISHEK P
May 2017

Difference between Campaign and Adword Campaign reports

Top Contributor
# 2
Top Contributor

Adwords campaigns are exactly that.. reporting of adwords campaigns
More info on Adwords reports here:
https://support.google.com/analytics/answer/4355493?hl=en&ref_topic=1308583

 

Acquisition > Campaign has info for custom campaigns

More info on those here:

https://support.google.com/analytics/answer/1033863?hl=en&ref_topic=1032998

 

Bronwyn Vourtis, Google Analytics Top Contributor
Was my response helpful? If yes, please mark it as the ‘Best Answer.’ Learn how here