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Difference between exits and exit in the attachment

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi

 

I want to understand the the difference in Exits and Exit column in Behaviour report-> site content-> exit pages section

 

Thanks

1 Expert replyverified_user

Difference between exits and exit in the attachment

Visitor ✭ ✭ ✭
# 2
Visitor ✭ ✭ ✭

Hello Ashish,

 

I have the same question as you did. Did you get any clarity as yet?

 

Difference between exits and exit in the attachment

Rising Star
# 3
Rising Star

Exits - every session has to end somewhere; this metric tells you the number of sessions which ended on the particular page; the number of exits should match the number of sessions. 

 

The % indicates how often people exit from a particular page; the average for the site tells you - for any given page - this page will be an exit page X% of the time. 

John Wedderburn, Advertiser Community, Rising Star
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Difference between exits and exit in the attachment

[ Edited ]
Follower ✭ ☆ ☆
# 4
Follower ✭ ☆ ☆

The exits of a given page makes a comparison between the exits number of this page with the sum of exits of all the other pages, and the exit percentage of a given page is a comparison between the exits of that page with the pageviews this same page has got.

For example, let's say you have three pages A, B and C with the following pageviews and exits (expressed only with an absolute value, without using percentages):

- A , pageviews: 30 , exits: 10
- B , pageviews: 23 , exits: 7
- C , pageviews: 4 , exits: 14

The exits percentage formula for a given page X is:

[exits_of_X/(sum of exits of all the other pages)] * 100

Whereas the exit percentage for a given page X is:

(exits_of_X/pageviews_of_X) * 100

For instance, calculating the exit and exits for the page B would result in:

Exits = [7 / (10 + 7 + 14)] * 100 = 22.58%

While the exit percentage of the same page would be:

Exit = (7/23) * 100 = 30.43%

Hope it was clear enough Smiley Happy