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Multiple Google+ Pages for Global Company

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I work with a company that sells their products around the world. They also offer their site in several different languages, and they are considering setting up a separate Google+ page for each language they target to interact on Google+ with potential customers in their native language.

 
To start off, they were thinking of setting up Google+ pages for the actual physical locations they have in different countries. Would you recommend they have one main brand page and then several Google+ Local pages for each location? The individual locations aren't exactly local businesses and would be serving a large geographic area - the whole country or region possibly.
 
Any advice and guidance on this would be much appreciated. Thank you in advance!
 
 
1 Expert replyverified_user

Re: Multiple Google+ Pages for Global Company

Follower ✭ ✭ ✭
# 2
Follower ✭ ✭ ✭
Hi Shay,

Yes it would make sense to have a main brand page and then several branches for their locations. It would also make sense to have several websites for each language.

- Stephen

Re: Multiple Google+ Pages for Global Company

Top Contributor
# 3
Top Contributor
Hi Shay,

Actually I don't think it would be appropriate to set up local pages if you're serving the whole country or a large geographic region. Google+ Local pages are designed for local business that provide in-person services, and will generally only show up for people searching in close proximity to the business location itself.

it is worth while looking at the guidelines: https://support.google.com/business/answer/3038177?hl=en&ref_topic=4540086 to see if your business model is eligible for Google+ Local pages. And if so, then Google's page on search results for local business may be of interest as well: https://support.google.com/business/answer/7091?hl=en

Priya Chandra, Google My Business Top Contributor
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Re: Multiple Google+ Pages for Global Company

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭
Thank you for the input Priya. I agree that Google+ Local pages probably aren't the best fit considering these locations are intended to server a large geographic area. Do you think it would be appropriate for them to set up a different brand page for each language they target users in?

Re: Multiple Google+ Pages for Global Company

Top Contributor
# 5
Top Contributor
Hi Shay,

Yes that would work.

Priya Chandra, Google My Business Top Contributor
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