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my adwords for February 2013 says $32.87 but I was charged $85.68 why?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭
my adwords for February 2013 says $32.87 but I was charged $85.68 on 3/2/13 why so much charged?

Re: my adwords for February 2013 says $32.87 but I was charged $85.68

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆

Did you look at how many clicks you received and the Avg. Cpc, then multiply the 2?

 

Also there is some latency in the adwords system, so generally todays stats really arent true until a caouple hours into the next day.

 

Hope this helps.

 

PPCSophie

PPCSophie