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do i only pay for clicks in the adwords column of google

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# 1
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do i only pay for clicks in the adwords column of google

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Re: do i only pay for clicks in the adwords column of google

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# 2
Top Contributor

Hi Mark,

 

If you choose Search advertising you only pay for clicks. On the Display (Content) Network you have 2 options: a. paying for clicks and b. paying for impressions; it depends on your choice.

 

Best,

Lakatos